Vrsn Skin
Logo Design
Brand Identity
Client: VRSN SKIN
Scope: Brand Identity, Creative Direction Year: 2024
WHAT WAS THE GOAL of the project?
VRSN Skin is an established all natural skincare brand inspired by artisans and clay pottery. They had a great legacy. But what they didn’t have? A brand that resonated with the next generation. They came to us looking to modernize, but to keep their reputation as a holistic skin rejuvenation brand worthy of their name.
"I knew this couldn’t be another BASIC SKINCARE rebrand.”
Social Studio Haus
The Stats Don’t Lie
Since relaunching their brand, VRSN Skin didn’t just get compliments, they got conversions. The new identity sparked a wave of interest and energy that reached far beyond their existing customer base.
3x Growth
+40% increase
Waitlist-only
in social engagement
in inquiries within 60 days
status for new collections
“SHE MADE MY DREAm rebrand happen.”
The skincare rebrand was more than just a visual update, it was a full identity transformation. We repositioned the brand with a modern, minimal aesthetic that reflects its clean formulations and conscious values.
From the refined typography and elevated color palette to the packaging and voice, every touchpoint was designed to feel effortless, trustworthy, and luxe. The result? A cohesive brand that not only stands out on the shelf but also builds lasting emotional connection with a more aligned audience.
VIOLETTA, FOUNDER OF VRSN SKIN
